The project
The client needed a polished editorial site that could handle jobs, scholarships, study routes and practical guides without feeling like a generic news template.
What I built
I designed and built the custom WordPress theme and companion systems, including modular homepage sections, archive layouts, dark mode, content discovery, widgets, article templates, first-party analytics and performance controls.
Product thinking
The project demonstrates how a purpose-built WordPress theme can remain visually rich while keeping performance and editorial workflow central.